1-800-446-5742

1-800-446-5742

 

Nationwide Pie Box

 

Nationwide CareMatters℠ offers the flexibility to help consumers stay in a familiar environment while receiving long-term care. They used this unique dimensional mailer to communicate to insurance providers what they do and how they can help their long-term care customers. The outside of the box looked like a pie box with a mylar window that allowed recipients to get a sneak peek of the "pie" inside. Inside the box was a paper pie wheel with a missing slice. As you spun the wheel, different facts about CareMatters were revealed within the missing slice. The inside of the box also featured a case study booklet and a webkey that drove recipients to a landing page to learn more.

 
 
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